Senior16+ Keywords

Sales Manager ATS Keywords

Applicant Tracking Systems (ATS) scan resumes for specific keywords before a human ever sees your application. For Sales Manager positions in sales, including the right keywords can be the difference between getting an interview and being filtered out. This guide provides the essential keywords to include in your resume.

Role
Sales Manager
Industry
Sales
Experience Level
Senior Level
Key Skills
team management, targets, revenue

Essential Keywords

High-priority keywords that should appear in your resume for Sales Manager positions.

Sales Managerteam managementtargetsrevenueSalesCRMSalesforcePipelineQuota

Additional Keywords

Secondary keywords to strengthen your resume and cover edge cases.

Lead GenerationB2BB2CCold CallingStrategic ThinkingExecutive CommunicationChange Management

Power Action Verbs

Use these action verbs to describe your accomplishments in sales.

Led
Directed
Transformed
Established
Spearheaded
Architected
Mentored
Drove
Championed
Designed

ATS Optimization Tips

Include the exact job title in your resume header or summary "Sales Manager"

Use both spelled-out terms and acronyms (e.g., "Search Engine Optimization (SEO)")

Place the most important keywords in your professional summary and skills section

Mirror the exact phrasing from the job description when possible

Include keywords in context within your work experience bullet points

Use standard section headings: "Experience," "Education," "Skills"

Save your resume as a .docx file for best ATS compatibility

Avoid tables, graphics, and unusual formatting that ATS may not parse

Sales Manager ATS Keywords FAQs

Common questions about ATS optimization

An Applicant Tracking System (ATS) is software that scans and filters resumes before they reach human recruiters. For Sales Manager positions in sales, 75%+ of resumes are rejected by ATS before a human sees them. Including the right keywords like team management, targets, revenue increases your chances of passing the initial screening.